Sunday, January 25, 2009

Size inflation.


Don't know whether this is Coca Cola corp's response to the hard economic times, but they've re-introduced the 16oz soda at the price of $.99. It's a good move, and I always thought that 20oz sodas were too big anyway, and just an excuse to make us spend $1.29 or more when we really didn't even want that much soda.
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But it was weird, to pick up that 16oz bottle, which not so long ago seemed really big, and think "Huh, this is kind of a small bottle of Coke."
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It really isn't, but Coca Cola corp wants you to think that it is.

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